How good are Woking Massage Therapists?

On my previous blog you may have read about me checking out the competition in my field as a beauty therapist offering massage, male waxing and Laser Lipo (among other treatments.)


Well after my visit to get a massage in Weybridge, I moved closer to home to check out massage in Woking. From the name of this place it sounded lovely – the name suggested relaxation and tranquillity in a very smart setting.

Not quite.

Indeed it looks smart from the outside and the building is beautiful. However it’s on a main road and when I could hear the music being played from the CD it was skipping all over the place. But mostly I couldn’t hear the music because of the incessant drilling outside. (That’s the trouble with beautiful old (listed) buildings: double glazing isn’t allowed.

The massage itself was perfectly fine – if a little light (maybe they are used to only massaging women) but the room was cold; my toes and fingers felt like ice all the way through. I always make sure my massage therapy room is very warm.

But the most peculiar thing with the massage table – which I absolutely hated – was that there was no face hole – just a u-shape which meant that I couldn’t lay my head down properly as my forehead was not supported. Because of this it was absolutely impossible to get comfortable and therefore relax and get the best out of the massage.

Competition? Not much competition at all.

How do I market my Laser Lipo business?

Did you know that Inbound Marketing is becoming more important to a Laser Lipo and Male Waxing business these days than Outbound Marketing?

I certainly didn’t. Until I read an article this week I had no idea what Inbound or Outbound Marketing were.

To save you the time of reading what was an unecessarily long e-book full of pie charts and diagrams I can summarise it for you. Here is a list of marketing techniques in order of importance:

Blogging

Facebook

Twitter

Linked In

PPC

Email Campaigns

Direct Marketing

Trade Shows

The bottom three (Outbound Marketing) are becoming less and less important to gaining sales leads and the top three (Inbound Marketing) are becoming more and more importand to generating hot male waxing and male massage leads.

The Inbound Marketing - along with PPC (Google Adwords) is where we have been putting our effort for years and will continue to do so - as the cost to my Laser Lipo business for each lead generated is a lot less than the Outbound Marketing. It's great to know that we have been doing the right things all along - without knowing it.

So where will you put your time, effort and money in future?

Laser Lipo Home Salon disrupted in Woking Surrey

So after returning relaxed and very tired from a ten-day break in Greece (much needed as I work seven days a week and often until gone 9 o'clock at night) I come home to an empty house. And no dead plants for a change. This time a friend had popped over a couple of times to look after them and keep an eye on the place.

Then I went into my Laser Lipo therapy room; all seemed fine. Until I noticed a little water on my massage table. And then underfoot on my persian rug. Then I looked up! The ceiling looked like it was about to cave in.

Thankfully it wasn't too late to get a plumber round: he was here within the hour and at least stopped the leak, and then later repaired the burst pipe.

Then the hell with the insurance company started. As I had separate business insurance with another company I hadn't hold the household insurance company that I worked from home. That was a nervous moment - thinking they would refuse to pay out at all. Thankfully they saw sense and did.

So fast forward three weeks and my male waxing therapy room has a new ceiling and the room smells of fresh paint. Again. Thankfully we had been able to temporarily work from my office upstairs while the work was being done. But it's nice to be back in my massage therapy room again.
    
Daniel
www.danielbeauty.co.uk

Inch loss by Laser Lipo begins in Surrey

You may have read my blog a couple of weeks ago about how I am now ready to offer inch loss and body sculpting by Laser Lipo from my home in Surrey.

So how's it going I hear you ask.

It's going very well so far. The Google Ad words -along side my regular newsletter with the latest news about Laser Lipo, Massage, Male Waxing, Threading and Facials -appears to be working.

I have had a fair few enquiries, several clients beginning their weight loss programmes already and I am confident more people will sign up shortly.

Don't forget that lipolysis is a completely natural process which you body does all the time and the laser lipolysis treatment just encourages your body to use up the fat in a particular area - an area which you want to be slimmer (whether its your moobs (man boobs), stomach or thighs etc)

Oh and I now have the "beware Laser in use" sign for the Therapy door. Now I all I need to do is get round to putting it up...

Daniel
http://www.danielbeauty.co.uk/ 

Laser Lipo comes to Woking Surrey

You have probably heard me talking about Laser Lipo before and the preparations we have been making to get up and running to offer this service in Woking Surrey, but now it's here!

Yes we are finally ready. The Laser Lipo page on my website was finally finished about a week ago (although we need to add some pictures). All the information that you need to lose those man boobs (or moobs) or lose that fat to show off your abs or six pack is there for you to read.

While I am still wating for my laser sign for my therapy room door - which I ordered before going on holiday - we now have all the paperwork drawn up and the forms too. Our Ad words campaign is also running in and around Surrey, Hampshire, Berkshire, Sussex and West London.

And so I drew breath, relaxed and waited. I sent out my occassional massage, male waxing and beauty therapy email to my clients to inform them that Laser Lipo was now here in Surrey. And so I waited.

And next week I have my first paying Laser Lipo client!

Daniel
http://www.danielbeauty.co.uk/